The best craft shop in Canada is selling a lot more than a few beer cans, now that the company is expanding.
In a recent interview, co-owner and co-founder David Gaffney said they were selling about a dozen craft beers a month and that they had seen a significant uptick in sales.
“We’re selling a little bit more than we’ve ever sold,” Gaffey said.
“And that’s good news for us because we’ve been very, very slow to ramp up production.
We haven’t really ramped up production.”
Gaffney says the business is on a slow path and the demand is starting to grow.
“I think we’ve definitely had a little bump in the road.
And that’s normal,” he said.
But the best part of the business has been the customer base, Gaffes said.
When the craft beer craze exploded in 2015, it became a hot topic of conversation in craft beer circles.
But while craft beer is a booming industry, Gaskin says the best customers are not beer drinkers.
“They’re people who really like beer, and really like their local craft,” Gaskins said.
It’s also a demographic that Gaffrey has targeted, and the company says the demographics of its customers are growing.
“It’s a group of people who have been looking for a craft beer store in Vancouver, and they’re really excited about the concept of it,” he explained.
But Gaffee has heard from a lot of people from other parts of the country who want to shop in the same store as the Craft Beer King, he said, and said he was happy to share the store with them.
“When we launched, the best place for a local craft beer was right next door to our store,” he recalled.
“That was kind of a big deal for us, because we were hoping that we’d see a similar response that we’ve seen from other places.”
The store is located on Richmond Street, which Gaffers is referring to as Richmond Street.
“The whole reason we opened this store was to bring our customers closer to our product and to make sure that we’re in the city where people are most likely to walk in and be able to shop,” he told CBC News.
“Because it’s not just about the beer, it’s about the customer experience, too.”
Gaskin said the store is not open until June.